News

01.03.2012

On-line product for childcare and mothers?

Business sector to be presented at the KIDS’ TIME from 2nd to 4th March

On-line product for childcare and mothers?

The KIDS’ TIME will bring together almost 100 exhibitors

Business sector insiders will have the chance to discuss the present-day trends of toy industry sector, it condition and e-commerce. The meeting is held this weekend in targi Kielce during the International Fair of Toys and Products for Mother and Child KIDS TIME.

On-line shopping has become increasingly popular; this trend has brought about the increase in on-line transactions as well as on-line retailers. Development potentials and the possibility of generating a substantial revenue is an incentive for the business new-comers who usually represent the younger generation; they want to try their hand at e-commerce and open up an on-line shop of their own. The market survey has indicated that there is and increasing number of people who invest into the Internet based services.

According to the HBI Polska survey, almost 25 thousand e-businesses had registered until March 2011; this number also included around 11 thousand e-shop. The child product business sector companies operating on the Internet have suffered form a downturn since within the last two years the birth rate in Poland has been on decline. Those who are interested in e-commerce will have the chance to take part in the conference on “Modern trade in child product sector” which will be held this Saturday, 3rd March. The conference features the presentation of three experts. The first person to speak will be Daniel Kotyras who will address the differences between traditional and the e-commerce many retailers may not even realise.

The participants will be informed about the e-commerce costs for the entrepreneurs who are the e-business entrants. Marek Górecki representing the Divante will present possible scenarios for child products business sector based on the world-scale trend analysis. Contrary to a common belief this is targeted not only at the business dab-hands. The meeting will finish with the presentation of Paweł Szmidt of the NPD Group. This is the only research institution which monitors sales toys on Polish and international markets. The data hey have collected is of exceptional market value; the conference is one of those rare chances to gain this information free of charge.