18.10.2017
Are private labels doomed to be price-driven? Are they forced to be copy-cats of well known brands? Wojciech Mirowski of the New Brand Attitude discusses future of private labels - discussions at the admission-free packaging workshops. The author of branding strategies for the biggest Polish brands such as mBank, Tyskie, Lech, Żywiec, WP - Wirtualna Polska. Nominated for the 2002 Man of the Year award by the editorial team of the Impact magazine for creating the logotype for Poland (a kite).
Detailed workshop programme available at: http://www.futureprivatelabels.pl/pl/warsztaty
Such a rich and diversified workshops programme is owed to the involvement of packaging companies. This year's Future Private Labels bounds with companies involved in the sector of packaging. You are wholeheartedly welcome to tour over the expo stands of Coffee Service LLC which produces foil packaging, doypack foil bags (doypack with zip closing system), Sofrupak Witold Gaj deals with paper and cardboard production for packaging use. The company has vreated the SoFruBox® System, a packaging system that ensures efficient fruit cooling. Techpack Group LLC – a producer of all types of packaging and displays from corrugated and solid cardboard.
Join us for the jubilee Future Private Labels. Free entry for business insiders - registration at http://bit.ly/2xw98CI.
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